About the First Jewish Community from Tel AvivNot everyone knows the Never Tzedek was established before the city of Tel Aviv was born, as a new neighborhood for Jews outside of Jaffa's walls.
The ones responsible for this were the Shalosh family members, a family that arrived in Jaffa at the end of the 19th century from Algeria, and began working in trade. Aharon Shalosh, the father, got rich from his business and then got the courage to leave Jaffa's walls, to a new neighborhood he developed - the one that is destined to become Tel Aviv's first neighborhood, Never Tzedek.
Neve Tzedek is the first Jewish neighborhood built outside of the Jaffa walls. There were some years that this neighborhood declined and because a really slum. At the same time there were even thoughts of destroying the neighborhood and building new buildings instead.
However in the 1980's the neighborhood began to attract you artists, that loved its simplicity, the cheap prices of apartments, its closeness to the beach, the Carmel Market, and more. Since then and especially during the last decade, it has become one of the trendiest places in Tel Aviv, for living and as a loved tourist spot. The preservations of apartments has become popular, and residential movement to Never Tzedek has turned this popularity very profitable.
Wandering around the alleyways in Never Tzedek is one of the nicest strolls in Tel Aviv. The tightness and close proximity of the narrow roads make this tour very special. Creating artistic shops, fashion boutiques, ice cream parlors and relaxing cafes - all these make staying in Neve Tzedek for an afternoon or Saturday brunch a great location.
Never Tzedek's HistoryNeve Tzedek's story starts in 1838, when young Aharon Shalosh arrives by sail boat from Oran, Algeria to the land of Israel. He arrives in Israel as a part of large family, works as a jeweler in Jaffa, and pretty quickly does his business does well and he buys land outside of Jaffa. Shalosh understands that Jaffa is becoming densely populated and soon will begin to build neighborhoods outside its walls. Indeed, these are the days of the First Aliyah. Tens of thousands of new immigrants arrive in Israel and some settle in crowded Jaffa. In 1887, two brothers from Jerusalem, Elazar and Shimon Rokach, established a company called Ezrat Israel. Through the Neve Tzedek Association for Building Houses in Jaffa, they establish a spacious Jewish neighborhood outside the walls of Jaffa. Their inspiration is from a successful project in Jerusalem, to go outside the walls. They took the name of the neighborhood from the book of Jeremiah: "When I return, the Lord will bless you, Neve Tzedek, the holy mountain."
Shalosh, who saw the new neighborhood as a significant base for Jewish settlements, offers the brothers to buy the land at a discount and with good interests, and by the end the company bought Shalosh's land at a third of the price he originally offered. Shalosh also promised to put aside a good amount of money for the upkeep of the synagogue near the already built house, at the edge of the neighborhood.
Neve Tzedek was marketed to the well-off Jews of Jaffa. 48 houses were built, and at the beginning there were no separations of nationality. Quite the opposite - mixing was done purposefully among the Jews of different backgrounds. In 1904 the neighborhood had more than 100 families.
Never Tzedek became the beginning of the settlement, which will eventually turn out to be the most populated area in Israel, The Gush Dan Metropolis, Tel Aviv. A decision that made this possible was that, opposite of Jaffa that had poor sanitary conditions and toilets were septic tanks, this will become a clean and organized place where each house will have its own kitchen and bathroom.
Neve Tzedek was extremely successful. From a young and calm neighborhood, that dared to leave Jaffa, it became an open area, widen and full of fresh air, all Jews living in comfortable homes that had their own space. The new architecture, the narrow alleyways, all clean and organized, like the artistic culture here - made the neighborhood vibrant, and a sort of European mission in the Middle East.